Decision-Making: Stories From The World Of Art…

 About this series of articles…

This series of articles and stories is about the hazy crazy space of decision-making—in this case, stories from the world of art….

I hope you’ll find some of these stories interesting and even useful in helping you bring life to your ideas. And if they don’t and instead bore you to tears and put you to sleep, I hope you’ll have a wonderfully peaceful and restful sleep.

Being the eternal optimist, though, I’m betting on your sense of humor and curiosity keeping you awake.

Please don’t disappoint me…  🙂

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Decision-Making: Balancing Two Competing Approaches

Two admissions…

I have to start by making two admittedly underwhelming admissions…

The first is that my fascination with the decision-making process has been driven by my interest in scams. Clearly, scammers have always known something about how we make decisions. I’ve always wanted to know what the scammers knew…

My second admission is that I’ve personally found the decision-making process sometimes a little puzzling—and, occasionally, even a tad bizarre. And it hasn’t mattered if I was making a sophisticated business or legal decision; or if I was just trying to decide what brand of detergent to buy; or whether or not I should wear a tie, or socks or underwear…  🙂

What I’ve noticed is this:

At each end of the decision-making spectrum are two quite different approaches—or two extremes. And each gives rise to a particular conundrum. Obviously, there are many approaches between the two extremes, but I thought I’d begin by focussing on the extremes…

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